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1 天
Warner Bros. Discovery names two leaders to fill ad chief role
Warner Bros. Discovery named Ryan Gould and Robert Voltaggio to fill the role held by longtime ad chief Jon Steinlauf.
2 小时
Watch NerdWallet’s first Super Bowl ad debuting its new mascot
NerdWallet has taken a big step on its brand journey as it releases its first Super Bowl ad debuting its mascot and ...
1 小时
14 creative campaigns to know about today
Among the notable campaigns for Feb. 5: more Super Bowl spots along with new ads for Billie, Stok Cold Brew Coffee and WeWork ...
6 小时
How Eli Lilly is approaching GLP-1 marketing and what’s next
Eli Lilly Chief Corporate Brand Officer Lina Polimeni on how the brand differentiates itself in the crowded pharma market, ...
3 小时
Pepsi challenges Coca-Cola to another blind taste test—this time for their zero-sugar ...
Fifty years since it first brandished the blindfold, PepsiCo is reviving the Pepsi Challenge, a taste test pitting the cola ...
3 小时
Watch Seal—as a seal—sing in Mountain Dew’s Super Bowl ad
Mountain Dew’s “Kiss from a Lime” Super Bowl ad features Seal promoting the soft drink’s fast-growing Baja Blast variety.
3 小时
Watch Totino’s Pizza Rolls’ alien-themed Super Bowl ad
Totino’s first Super Bowl commercial features comedians Tim Robinson and Sam Richardson interacting with Chazmo the alien.
3 小时
Watch GoDaddy’s Super Bowl spot with Walton Goggins
GoDaddy’s Super Bowl spot is a tie-up with Walton Goggins to showcase the actor’s real eyewear business, which he is ...
4 小时
Disney tops estimates with gains from streaming and ‘Moana 2’
The division that includes Disney’s film studio delivered earnings of $312 million, also reversing a year-ago loss, driven by ...
7 小时
Super Bowl ads—what viewers want and don’t want from brands in 2025 commercials
Humorous ads of course are in, but certain messaging isn’t wanted on Super Bowl night, according to a recent Harris Poll.
6 小时
Why WeatherTech is taking a more ‘wild’ approach to the Super Bowl—behind its new ...
WeatherTech is taking a different direction with its Super Bowl spot this year as it tries to connect with a younger audience ...
Opinion
6 小时
Opinion
Hypermasculinity’s resurgence—5 ways marketers can adapt to the cultural shift responsibly
With President Trump's return to office, a more profound wave of overtly masculine themes could permeate the market.
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