Halo CMM incorporates an innovative set of technologies that empower local markets to use data assets like panels and exposure events to create measurement reports that are available via a set of Halo ...

The new defendants added into the legal filing included Lego, Nestlé, Tyson Foods, Abbott Laboratories, Colgate-Palmolive, ...

Elon Musk's X has expanded its antitrust lawsuit, incorporating more prominent advertisers into the list of defendants. The ...

Tyson Foods was added to a list of retailers being sued by X, the social media platform formerly known as Twitter.

X accuses several major companies of taking part in a large-scale advertising boycott after Elon Musk purchased the social ...

The X social media platform has extended a lawsuit alleging an advertising boycott by some major companies to Nestlé and ...

The suit alleges the brands partook in a World Federation of Advertisers-coordinated (WFA) boycott of X that violated antitrust laws. Christopher Sadowski Some companies have been returning to X ...

X (formerly Twitter) has added seven more advertisers to its lawsuit alleging brands collectively “conspired” to “withhold ...

The suit, which was filed last year in a federal court in Texas, initially targeted the boycott organizer, the World Federation of Advertisers, along with companies including CVS and video ...