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Campaign Asia
4 小时
The Guardian names Imogen Fox as global chief advertising officer
The Guardian has promoted its chief advertising officer Imogen Fox to global chief advertising officer. Her expanded roles ...
Campaign Asia
5 小时
Arthur Sadoun on why Publicis didn’t buy IPG and how Omnicom is ‘the new WPP’
Unlimited access to Campaign Asia-Pacific content* including its archive of 70,000+ articles. No monthly limits!
Campaign Asia
19 小时
Meta, Musk and the imminent death of brand safety
With the brand safety era on its last legs, publishers and advertisers should focus more on brand suitability says Fiona ...
Campaign Asia
18 小时
Publicis hikes salaries 7% after record 2024 and is ‘confident’ on outlook
Publicis Groupe kept up the heat on rivals as it ended 2024 on a high, with its strongest quarter of the year in Q4, and ...
Campaign Asia
23 小时
How adland can reduce emissions from streaming ads
As budgets shift from linear TV to streaming, Campaign explores how some agencies are devising new tools to reduce the ...
Campaign Asia
21 小时
Paul Mottram
While major agencies and holding companies have floundered in their response to climate activists, a concerted communication strategy around carbon pricing could turn things around, says independent ...
Campaign Asia
1 天
How the industry can move past rhetoric to take on climate change
While major agencies and holding companies have floundered in their response to climate activists, a concerted communication ...
Campaign Asia
1 天
Assembly achieves B Corp in six APAC markets
EXCLUSIVE: The agency sets sustainability targets to expand certification to India, MENA, and North America next.
Campaign Asia
1 天
Annette King leaves Accenture Song and steps back from executive career
Moving from Publicis to join Accenture Song in 2023, King's decision comes in the wake of a recent health experience.
Campaign Asia
5 天
AI’s ‘Sputnik moment’: What DeepSeek could mean for marketers
DeepSeek has dominated headlines and the discussions over AI for the past week. But what impact will it have on marketing?
Campaign Asia
2 天
Trump's tariffs: What will happen to Chinese outbound brands?
With uncertainty looming over Chinese outbound brands that face steep tariffs in the US, Campaign asks brand experts how ...
Campaign Asia
1 天
Former Forsman & Bodenfors CEO Toby Southgate joins We Are Social as global CEO
Alongside Southgate, who is based in the UK and began his current assignment on February 3, the global leadership team ...
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