资讯
“平替”热潮正在重塑奢侈品消费生态。Z 世代不再盲从高价与大牌 logo,而是将情绪价值与文化认同视为新的奢侈。因此,奢侈品牌若想重获消费者青睐,必须回归核心,回答“品牌为何存在”的根本命题。 Daniel Langer is CEO of Équité, recognized as one of the “Global ...
Beauty, fashion, and luxury editor, Lisa’s usual focus is on investigating Chinese consumer trends, brand strategies, e-commerce developments and consumer behaviors. Having gained industry experience ...
Shanghai-based Emma Li is an editor and fashion journalist. She has a masters in international law with a speciality in research on fashion law. Emma is experienced in video planning, editing and ...
As US tariffs and weak consumer spending disrupt China’s economy, brands must rethink their influencer marketing strategies.
Charlotte Tilbury’s Douyin livestream with singer-actor Cai Xukun was twice suspended mid-show, but still sparked viral buzz ...
First quarter economic results show Hong Kong benefiting from mainland Chinese visitors and Southeast Asian trade, with ...
From runway shows to designer creative directors, high-street retailers are borrowing strategies from the luxury playbook to ...
Share price surge of 450% in a year is a sign of enthusiasm for the toymaker whose market value now exceeds Mattel and Hello ...
Thanks to major investments in luxury resorts, shopping malls, and mega events, the Middle East is fast emerging as a ...
Beijing’s latest move to ease tax rebate requirements for international shoppers comes as the government prioritizes boosting ...
After nearly a decade of restrictions following South Korea’s deployment of a US missile defense system, Beijing appears to ...
Spirits powerhouse faces challenges in China and potential US tariffs, yet forecasts return to high single-digit growth as ...
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