Portland, OR – adidas is thrilled to announce the launch of its 2025 Honoring Black Excellence (HBE) program, a bold and dynamic celebration of Black brilliance, resilience, and creativity. This ...

Rog and Bee Walker (the creative duo behind Paper Monday, a visual storytelling channel), recently hosted a special ...

HBE capstone event “Pathways & Pipelines,” explored how Black creativity builds bridges—preserving history, creating access, ...

Adidas, adidas hbe capstone, Black Excellence, Gee's Bend Quilters, Guardian Works, Jaycina Almond, Rog & Bee Walker, Sekou Thornell More in Culture Atlanta’s S.Y.E.P. gives teens a summer of ...

adidas Spotlights Black Trailblazers Steering Culture, Style and Change: Honoring Black Excellence returns with a powerful experience exploring the weight of "past, present and possibility." ...

On June 24, adidas will officially open the doors to its Honoring Black Excellence (HBE): An Experience Curated by Rog & Bee Walker and if you’re local, you won’t want to miss it.

Black women quilters paid homage to HBCUs, thanks to Adidas. Adidas has released a limited-edition NCAA basketball jersey collection inspired by the Quilters of Gee’s Bend.

The adidas Mahomes 2 NLBM colorway notably features a "K" and "C" on the heels to solidify the connection to the storied Black ballplayers of Kansas City who helped pave the way for today's athletes.