The Guardian has promoted its chief advertising officer Imogen Fox to global chief advertising officer. Her expanded roles ...
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With the brand safety era on its last legs, publishers and advertisers should focus more on brand suitability says Fiona ...
Publicis Groupe kept up the heat on rivals as it ended 2024 on a high, with its strongest quarter of the year in Q4, and ...
As budgets shift from linear TV to streaming, Campaign explores how some agencies are devising new tools to reduce the ...
EXCLUSIVE: The agency sets sustainability targets to expand certification to India, MENA, and North America next.
DeepSeek has dominated headlines and the discussions over AI for the past week. But what impact will it have on marketing?
Are your ads funding lies? Social media's prioritisation of engagement over truth puts brands at risk. So, how can marketers ...
She once dreamed of covering war zones, not crafting ad campaigns. But a surprising turn of events led this TBWA Australia ...
VML's Gareth Jones steps in to lead global growth at Ralph, partnering with CEO Chris Hassell to reenergise the agency's key ...
As supermarket price wars heat up, Woolworths and Coles are losing ground to Aldi, according to data from YouGov.
Why do so many brands stick to familiar narratives of the past in Lunar New Year campaigns? We ask creative leaders in the ...