For advertisers, the increasing costs of app store transactions are becoming a significant pain point. With Apple taking a 5% ...

As we gear up for what promises to be a year of strong growth and momentum for the app industry, we can't wait to welcome you to App Promotion Summit ...

Learn how Wizz, one of France’s top friend-finding apps, redefined app engagement with ContextSDK’s context-aware technology. By analyzing over 200 ...

The global mobile gaming market in 2024 experienced continued growth, driven by increasing smartphone penetration, ...

How people shop in the UK continues to morph. Whilst there was an acceleration of online shopping during the pandemic, shoppers fell back in love with in-store shopping once restrictions lifted.

TikTok has reclaimed its crown as the world's most downloaded app, dethroning Instagram, which briefly stole the top spot in 2023. It was a two horse race ...

Apple Search Ads platforms provide a targeted way for app owners and marketers to reach potential users at the moment they’re ready to download. Unlike ads on Facebook, Google, or Instagram, which ...

User acquisition agencies can make app growth a whole lot easier when trying to navigate the crowded mobile app market. They know all the tricks to boost the visibility of mobile apps and attract the ...

Influencer marketing companies can help establish and strengthen the bond between your brand and potential customers by leveraging the major platforms of content creators. Innovative technology and ...

Influencer marketing platforms are software solutions that can help brands and influencers manage and run their marketing campaigns. By providing efficient analytics and management tools, influencer ...

This guide covers the top app marketing companies, what they do, how to choose them, and why they’re important for your app acquisition and growth strategy. With millions of apps available, it can be ...

App monetization platforms help businesses to monetize their apps by offering a wide range of services. These platforms specialize in helping app developers generate revenue from their apps and ...